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CVS broadens assortment of frozen foods and good-for-you snacks

CVS broadens assortment of frozen foods and good-for-you snacks

Dive Brief:

CVS Pharmacy is bringing a broadened variety of frozen foods and good-for-you snacks to its stores as part of a grocery refresh that includes dozens of items the retailer has not previously carried, the pharmacy chain announced Tuesday.

The expansion includes frozen products from brands like Beyond Meat, Healthy Choice and Bird's Eye as well as snacks from suppliers including LesserEvil, SkinnyDipped and Soley.

CVS is boosting its selection of grocery items as the retailer looks to attract business customers who have become more attuned to eating at home during the pandemic.

15th Feb 2014

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